Category: Marketing Tools

How to Start a Business in Australia
To help you out in Australia, at least, we’ve put together a list of the main things you need to sort out when starting a business Down Under: How to ...

Weekend Reading: “The Creative Curve” by Allen Gannett
In this book, Allen Gannett heroically punctures the myth of creativity.
The myth is that creativity is the province of genius — of those favored, bri ...

15 of the Best WordPress Contact Form Plugins for 2018
Now, depending on what software you use, you can integrate with email and marketing automation software, automatically enrich lead data with more cont ...

How to Use Social Media for Your Marketing Efforts in 2018
The one thing that I said in 2012 and I’ll say it today, is that you need a strategy for social media.
Why businesses use social media Let me ask you ...

The Top 58 Most Popular Hashtags to Get Likes and Retweets on Twitter
Tweets that included #ico, the most popular hashtag, had an average of 19.8 interactions per tweet.
To help increase engagement with potential custome ...

5 Benefits of Marketing Automation Software for Small Businesses
For a lot of small businesses, the company budget calls the shots more than the business owner.
It’s customer experience.
Here’s a look at the benefit ...

4 Things We Want to Know After Reading Mary Meeker’s 2018 Internet Trends Report
Each year, marketers, tech writers, and overall online enthusiasts await the release of the 2018 Internet Trends Report: an annual presentation by Kle ...

Site Search: The Secret to Doubling Your Chances of On-Site Conversion
You feel confident that this website is going to bring in a ton of new leads for your company.
But what happens when someone lands on your site with a ...

Weekend Reading: “Ideas, Influence, and Income” by Tanya Hall
For the 177th episode of the Marketing Book Podcast, I interviewed Tanya Hall, author of Ideas, Influence, and Income: Write a Book, Build Your Brand, ...

How to Monetize Your Expertise and Thrive
Marketing Podcast with Dorie Clark Podcast Transcript My guest for this week’s episode of the Duct Tape Marketing Podcast is Dorie Clark.
She is a mar ...