Tag: Advertising
Snapchat Can Now Track Foot Traffic for Its Advertisers
Author: Lesya Liu / Source: Entrepreneur
Snapchat is rolling out a new major feature, called “Snap to Store,” which will allow its advert ...
Boost Your Social Media Advertising Success with These 6 Pro Tips!
Source: Online Marketing Blog - TopRank®
Social media has become an important and necessary tactic within the digital marketing strategies of compa ...
Facebook’s Booming Ad Business Is Only Getting Bigger
Author: Craig Davis / Source: The Content Strategist Every six months, the Interactive Advertising Bureau (IAB) publishes a revenue report ...
6 Ideas to Borrow from Creative Social Media Carousel Ads
Author: Dara Fontein / Source: Hootsuite Social Media Management
If one picture is worth a thousand words, a carousel ad is worth 10 time ...
The Evolving Role of Social Media in Ecommerce
Author: Ellie Martin / Source: Entrepreneur
As social media and ecommerce become increasingly enmeshed in our lives, the opportunities fo ...
Facebook will let companies map online browsing to real-world sales
Author: Blair Hanley Frank / Source: CIO
Credit: Martyn Williams
Retailers who want to know what brought people to shop in their physica ...
Samsung owned half of the 92.5M total views generated by YouTube’s top 10 ads in March
Author: Amy Gesenhues / Source: Marketing Land
Samsung dominated last month’s YouTube ad leaderboard, winning a combined 46.5 million vie ...
Will the Last Media Buyer at #NewFronts 2017 Please Turn Out the Lights
Author: Greg Jarboe / Source: Tubular Insights
Digital Content NewFronts 2017 will be held in New York City from Monday, May 1st through ...
Don’t Make a Titanic Mistake: Bigger Experiences Aren’t Always Better in Experiential Marketing
Author: Steve Randazzo / Source: MarketingProfs
Back in the early 1900s—when digital communication would have been considered sci-fi an ...
The Facebook Pixel: What It Is and How to Use It
Author: Christina Newberry / Source: Hootsuite Social Media Management
If you’re using Facebook ads—or you plan to use them in the future ...