Tag: Henry Ford

4 Business Models for Content Marketing

4 Business Models for Content Marketing

Our aim is to highlight new, optimal internal business models for content marketing and use the innovations of the moving assembly line as a metaphor ...
How to Be a Henry Ford in Content Marketing

How to Be a Henry Ford in Content Marketing

For product and service brands, building an owned media strategy as a strategic function in the business is akin to how companies were using the assem ...
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