Tag: Nieman Foundation for Journalism

2018’s Content Metric of the Year: Time

2018’s Content Metric of the Year: Time

Let’s say 100,000 people visited a brand blog last month. Now let’s look at a different brand blog that gets 50,000 readers per month. The audience co ...
No, Video Isn’t Dead — It Still Boosts Sales Conversions When You Put It on the Right Pages of Your Site

No, Video Isn’t Dead — It Still Boosts Sales Conversions When You Put It on the Right Pages of Your Site

Businesses don’t have to care about the amount of video consumed. Therefore, the question shouldn’t be whether to invest in video, but how to determin ...
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