Category: Content Marketing
Why You Should Take a ‘Wait-and-See’ Approach to New-Product Launches
Often, it's enough -- and a brilliant marketing tactic, even -- to imitate your rivals and then add a few tweaks.
Consider the case of Pandora Premium ...
7 Ways to Get More People to Trust Your Content
Remember: Your business is out to solve a problem, which should be your thesis when you're deciding on topics to contribute.
In coming up with those t ...
Content Marketing: 7 Tips for Proofreading and Editing
Content Marketing: 7 Tips for Proofreading and Editing.
Here are seven proofreading and editing tips for content marketers.
Once created, this mission ...
The 6 Rules of TV Advertising for Small Businesses
The 6 Rules of TV Advertising for Small Businesses.
Target the right audience.
Local advertisers are best served when there is a robust complement of ...
4 Insane Truths About Failing to Follow-up
Since all great success is preceded by a commitment to being great, if you haven’t yet committed to becoming great in sales then you are average at be ...
Generate 189 Referred Customers in 90 Days or Less
As we were hanging out in my office chatting, I challenged this offer.
Think about it: If people are willing to send 189 referrals for a trip nearly a ...
5 Video Content Strategy Tips That Will Grow Your Audience
5 Video Content Strategy Tips That Will Grow Your Audience.
In this video, Entrepreneur Network partner Salma Jafri gives five quick tips on creating ...
Practical Tips to Move You Toward Your Content Marketing Goals
Practical Tips to Move You Toward Your Content Marketing Goals.
It’s about the specific tactics you can use to start getting the results you’re lookin ...
Bingeable Content: How to Move Buyers Through Your Sales Cycle Faster
“If we don’t know that people are engaged with the content when we hand them over to sales,” Nick says, “sales is in no position to have an intelligen ...
8 Things Any Good Marketer Should Know About Email
That was the wisdom from Mathew Sweezey, principal of marketing insights at Salesforce and author of Marketing Automation for Dummies, in his Content ...