Join Us for a Live Workshop on Modern Email Marketing

The major heads-up today is that we have a live workshop next week (Tuesday, April 24 at 1:00 p.m. Eastern Time) on how to use sophisticated segmentation and automation in your email marketing — even if you have a limited budget and you’re not particularly technical. This lets you create focused and relevant messages for your audience — without flooding their inboxes. On Monday, Stefanie Flaxman shared (without oversharing) seven ways to make your writing personal but not self-indulgent. (Point #3 is my favorite.) On Tuesday, Brian Clark talked about why email is still the “killer app” for digital marketing … and some of the important ways that it’s changing. And on Wednesday, I reviewed the current state of chatbots, email, and how we can get our messages not just delivered, but read. Over on Copyblogger FM, we re-published a conversation I had with Seth Godin on “fake news,” storytelling, and how to create change. And on Unemployable, Brian Clark interviewed entrepreneur John Doherty about making a leap in his business — and how to conquer the discomfort of taking your business to the next level. That’s it for this week — hope to see you Tuesday for the email workshop! by Stefanie Flaxman by Brian Clark by Sonia Simone by Sean Jackson & Katy Katz by Sonia Simone by Jerod Morris by Kelton Reid by Brian Clark