Tag: Deloitte

4 Keys to Data-Driven Marketing, According to Deloitte CMO Alicia Hatch

4 Keys to Data-Driven Marketing, According to Deloitte CMO Alicia Hatch

4 Keys to Data-Driven Marketing, According to Deloitte CMO Alicia Hatch. There’s a big difference between data and insights Hatch was quick to point s ...
Time for B2B Enterprise Marketers to Get Focused on Their Audience vs. Their Brands [New Research]

Time for B2B Enterprise Marketers to Get Focused on Their Audience vs. Their Brands [New Research]

Author: Lisa Murton Beets / Source: Content Marketing Institute Too many B2B enterprise marketers are focusing on their brand rather than ...
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