Tag: Duct Tape Marketing

Transcript of Marrying Content with the Customer Journey
The second book I wrote was called content marketing works and it was based on all the lessons learned in the years between Accelerate and Content Mar ...

Transcript of What Local Businesses Need to Know About the State of Local SEO
Neil Crist: We surveyed I think roughly around 1,800 marketers, local marketers.
Neil Crist: No, actually I think I’m saying the inverse, the point I ...

Transcript of How to Prepare for a Brand Crisis
This is John Jantsch and my guest today is Melissa Agnes.
She’s also the author of a book we’re going to talk about today, Crisis Ready: Building an I ...

Transcript of How Installing a Marketing System Serves Consultants and Their Clients
And- John Jantsch: I’ve been there, on the shores of Lake [inaudible]- Ben Robertson: Have you?
So I started off as a freelance website designer and w ...

Transcript of How to Reliably Generate Big Ideas for Your Business
In this week’s episode of The Duct Tape Marketing Podcast I speak with Mike Brown.
Mike Brown: Well, brainzooming, the name is probably about 10 years ...

The Secrets to Leading Creative People
He gives keynotes and leads workshops on the topics and has helped teams and audiences around the globe.
He has also written four books, which have be ...

Transcript of Finding Success and Happiness as a Company of One
Paul Jarvis: I think a little bit, but I also think, it was funny because one of the first things my agent and book publisher asked was, “Well, what a ...

Managing an Expanding Business, With Your Mission Guiding the Way
Marketing Podcast with Matt Scanlon Podcast Transcript This week on the Duct Tape Marketing podcast, I sit down with Matt Scanlon, owner of The Hill K ...

Transcript of Becoming a Great Leader, No Matter What Field You’re In
This is John Jantsch and my guest today is Jason Kander.
At the same time, the book is mostly about … I mean there are stories in the book as you saw ...

Transcript of How Human Connection Elevates Marketing
Seth Godin: Well, there’s two kinds of marketers.
Seth Godin: Well, first I’d say, they are marketers.
They might not be marketing on purpose but if y ...