Tag: Generation X

The Generation Gap: 6 Tips to Help You Understand and Serve Millennial and Generation X Clients

The Generation Gap: 6 Tips to Help You Understand and Serve Millennial and Generation X Clients

Buyers aged 37-51, generation X, make up 28 percent of recent home buyers. Here are six tips to help you serve Millennial and generation X clients. Ge ...
Close the Generational Gap with a Smarter Social Content Strategy

Close the Generational Gap with a Smarter Social Content Strategy

Author: Lizz Kannenberg / Source: Entrepreneur There’s a common assumption that social media adoption has plateaued as we approach the mi ...
The Key to Engaging Consumers on Snapchat? Knowing your Audience

The Key to Engaging Consumers on Snapchat? Knowing your Audience

Author: Mark Simon / Source: Business 2 Community Snap, the company which owns Snapchat, recently went public – sparking curiosity about ...
I’m A Gen Xer — Here’s Why You Should Stop Ignoring Me

I’m A Gen Xer — Here’s Why You Should Stop Ignoring Me

Author: Jarrod Walpert / Source: Entrepreneur In a society obsessed with millennials, I’ll just say it -- I’m a Gen Xer. All gasps aside, ...
Nielsen: Gen X more active than millennials on social media

Nielsen: Gen X more active than millennials on social media

Nielsen: Gen X more active than millennials on social media. Dive Brief: New Nielsen research finds that Gen X, or adults aged 35 to 49, use social me ...
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