Category: Social Media Marketing

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4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

Social Media is a Conversation — So Be Conversational The technical-minded folks you work with may read technical manuals for fun, but even they don’t ...
Digital Marketing News: YouTube’s Bubble-Under Suggestions, New B2B Studies, & Making Marketing More Human

Digital Marketing News: YouTube’s Bubble-Under Suggestions, New B2B Studies, & Making Marketing More Human

The Verge Study: Two-Thirds Of B2B Brands Are Pushing Digital Transformation Nearly two-thirds of B2B brands are making efforts to implement the type ...
How to Use Social Media for Event Marketing

How to Use Social Media for Event Marketing

Social media marketing for events can be tricky. Not all of your attendees will have a Facebook account. Facebook events are controlled by the host, b ...
28 Twitter Statistics All Marketers Need to Know in 2019

28 Twitter Statistics All Marketers Need to Know in 2019

General Twitter stats That’s 5,787 tweets every second. That’s what Twitter says, anyway. This number lines up with what we know about the platform’s ...
Social Media Goals: What You Need to Know

Social Media Goals: What You Need to Know

There are so many elements to building your brand’s presence on social media that it can be tempting to dive right into posting. To be clear, setting ...
Social Media Strategy for ABM: The Basics

Social Media Strategy for ABM: The Basics

Now it’s time to apply some ABM-specific strategies to your social media marketing. Social Media Strategies and Tips for ABM 1. Have a Sound Content S ...
How to Build a Better Social Media Presence

How to Build a Better Social Media Presence

Key Strategies for Small Businesses to be More Social with Social Media We’ve mentioned the importance of interacting with your followers in previous ...
How to Create Engaging Social Media Visuals: 5 Free Tools

How to Create Engaging Social Media Visuals: 5 Free Tools

Conversely, in the past year we’ve heard from top social networks (ahem, Facebook) that have decreased the organic reach of videos shared by brands, i ...
Social Media 101: Best Practices for Social Media Video Across Different Channels

Social Media 101: Best Practices for Social Media Video Across Different Channels

Videos are a fantastic way to interact with and engage your audience on social media as they give businesses an opportunity to connect with their audi ...
What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

Table of Contents Key takeaways from 777 million Facebook posts Video performs better than all other types of Facebook posts The most common reactions ...
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