Category: Social Media Marketing
6 Simple Ways You Can Use Neuroscience to Increase Marketing Productivity
This week on the Science of Social Media, we’re examining the fascinating field of neuroscience and how it can positively influence our marketing prod ...
LinkedIn’s List of 24 B2B Marketers You Need to Know
The TopRank Marketing team was privileged to work with LinkedIn team to identify, engage, and gather fresh insights from these brightest marketing min ...
4 Tips to Help You Outsource Social Media Management
Which is why many entrepreneurs choose to outsource social media management.
As long as you’ve got input on strategy and content, entrusting the overs ...
Digital Marketing News: B2B’s AI Questions, Marketers Struggle with Personalization, Nielsen’s Neuroscience, & Brands Try Twitch
Corporate America can’t afford to ignore Gen Z U.S. Gen Z members tend to spend their money with businesses that align with their values, respond posi ...
Inside Look: How Two Teams Share a Social Media Inbox
Customer support teams handle all inbound product questions, and marketing or community grabs all messages related to the brand, the content, and comm ...
8 Unexpected Marketing Lessons from History’s Most Influential Leaders
You may not realize it now, but there is so much we can learn from leaders like Socrates and Oprah and Cleopatra.
In episode 141 of the Science of Soc ...
How to Use Facebook Attribution to Scale Your Conversions
The Facebook attribution tool helps you better understand how users interact with your ads to determine the “customer’s journey” leading up to actual ...
How Small Businesses Are Using Social Media for Online Reputation Monitoring
How are small businesses monitoring their online reputations?
By using a mix of digital and human resources to scour social media and Google search mo ...
10 Ways to Improve Your Social Media Profiles in One Hour or Less
So your brand shows up just right, for all your social media profiles.
Make sure you’re using the right size images So your brand face will look profe ...
The Cost of Hiring a Social Media Marketer
Before anything else, you should know that a social media campaign usually runs for 1-6 months and can include the marketing strategy, social sharing, ...