Tag: Oxford English Dictionary

Shouldn’t Every Piece of Content Be Clickbait?

Shouldn’t Every Piece of Content Be Clickbait?

So why does clickbait show up on lists, including Facebook’s, of content marketing mistakes or practices to avoid? David Ambrogio, SEO and content str ...
Discover the Real Value of the E Word (and How to Embrace It)

Discover the Real Value of the E Word (and How to Embrace It)

At a recent content marketing event, one speaker used the E word 335,000 times in a 45-minute breakout session. What is engagement? How-to videos occu ...
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