Tag: Social media
10 Tips for Creating the Perfect Social Media Content for Your Brand
As an entrepreneur or small-business owner, social media should be a top priority.
From promoting your products to building a community to developing ...
When a Client Rips You on Social Media, Respond Like Kathy Griffin’s Attorney
Image credit: Frederick M. Brown | Getty Images I don't know why Kathy Griffin is so angry with her attorney and maybe it's for good reason.
What's im ...
The Surprising Place Where Text Content Is Thriving: Video in a Mobile-First World
And with video's popularity on the rise on social media, people are watching a lot of video content also on mobile.
Video in an auto-play and audio-mu ...
How to Create a Social Media Marketing Plan From Scratch
We’ve shared before about different parts of a social media strategy—the data and research and personal experience behind what works on social media. ...
Our Very Worst Social Media Fails: The Expert Roundup
I got no traction; no engagement and no new likes on the Facebook page. I didn’t have a budget to create video content or run ad campaigns or even ru ...
Does Facebook Have a Liberal or Conservative Bias? And Answers to Other Big Social Media Questions
Using Newswhip, a new social media monitoring platform, I was able to analyze the top-performing links since September 1 across four major social net ...
Writing Headlines that Serve SEO, Social Media, and Website Visitors All Together – Whiteboard Friday
In today's Whiteboard Friday, Rand gives you a process for writing headlines for SEO, for social media, and for your website visitors — each custom-t ...
What to Consider When It’s Time for New Marketing Technology
Marketing automation tools.
In many cases, the changes companies need to make don’t even require new technology.
“Companies often adopt new technolog ...
How Brands Use Twitter Banter to Gain Clout
With just 140 characters -- for now -- Twitter forces users to be concise and impactful.
Wendy's has taken this approach a few times while managing t ...
The Influential Executive’s Guide to Email Marketing
Fortunately, there are numerous marketing tools available to make the process cheaper and easier while generating the maximum number of conversions.
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