The Balance of Creativity and Productivity

The Balance of Creativity and Productivity

The Balance of Creativity and Productivity. If you read Copyblogger for any length of time, you’ll notice a theme that comes up again and again — the balance of creative “arty stuff” with pragmatic productivity. Creativity makes our content worth reading. Strategic implementation gets us where we want to go. Each depends on the other. On Monday, Stefanie Flaxman talked about cultivating a Pomeranian state of mind to expand your creativity. (Read the post to find out why you actually do want to do this.) Over on the Copyblogger FM podcast, I shared two resources that have seriously impressed me — one on the science of learning (this is great if you’re improving your skills, but it will also be incredibly useful for course creators) and one on creative focus (hello shiny). Want to make great leaps in your writing this summer? By September, you’ll be amazed at how far you’ve come.

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The Balance of Creativity and Productivity

If you read Copyblogger for any length of time, you’ll notice a theme that comes up again and again — the balance of creative “arty stuff” with pragmatic productivity.

Creativity makes our content worth reading. Strategic implementation gets us where we want to go. Each depends on the other.

On Monday, Stefanie Flaxman talked about cultivating a Pomeranian state of mind to expand your creativity. (Read the post to find out why you actually do want to do this.)

And on Tuesday, she outlined a plan to use that Pomeranian creativity to actually make something that other people want to read, watch, or listen to.

Finally, on Wednesday, our editorial team sent me their favorite writing books — a healthy mix of the arty, the crafty, and the strategic.

Over…

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