7 Powerful Tools to Automate Tedious Content Marketing Tasks

7 Powerful Tools to Automate Tedious Content Marketing Tasks

A good tool that saves you hours of time (and money). In this article, I share seven of my favorite content marketing and SEO tools. Beyond simply making interactions more efficient, this tool also has: Advanced analytics to show which posts receive the most engagement Social monitoring to see when your brand or your competitors are mentioned Automation of responses to people who “like” or comment Here’s a screenshot of the analytics dashboard: While it can be a bit overwhelming at first, once you or your employees get the hang of it, it can shave hours off your social media time every week. Ahrefs for SEO, keyword research, and more Ahrefs is the most powerful SEO tool on the market, and I’ve used a lot of them. Asana to manage tasks and projects Asana saved my organizational life. I use Wordable.io to automatically upload my content from Google Docs. Wordable.io is free to $19 a month. For example, if someone shares your content, IFTTT automatically comments with a handful of thank-you-type replies. You can do a lot with IFTTT, but it’s a little complicated and takes time to learn. Feel free to include additional tools in the comments (from your company or ones that you have used).

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7-tools-automate-tasks

You know what every content marketer loves?

A good tool that saves you hours of time (and money).

OK, maybe that’s just me. I absolutely love online tools that help automate tedious tasks. A good tool gives an amazing ROI while simultaneously improving the output of your work.

In this article, I share seven of my favorite content marketing and SEO tools. Let’s dive in!

1. Social Report for social media management

Managing your social media can be a big pain. And a big time suck.

Social Report is a social media management platform that cuts the time it takes to respond to your followers, interact with commenters, and grow your networks.

Beyond simply making interactions more efficient, this tool also has:

  • Advanced analytics to show which posts receive the most engagement
  • Social monitoring to see when your brand or your competitors are mentioned
  • Automation of responses to people who “like” or comment

Here’s a screenshot of the analytics dashboard:

social-report-analytics-dashboard

While it can be a bit overwhelming at first, once you or your employees get the hang of it, it can shave hours off your social media time every week.

How much does it cost? Starting at $49 a month

2. Sumo for social-share bar and pop-up creator

Speaking of social, you can get more shares by having share buttons on your content.

Plus, having the number of a post’s social shares in the sidebar gives you social proof your content is worth sharing, reading, or linking to. (Although, I admit, a lot of the social networks are making their API harder to integrate with these tools.)

Sumo also comes with analytics, a heat map, a scroll depth tracker, a pop-up widget, and more.

sumo-dashboard

I used the scroll depth software to spice up a section of content that was prompting people to leave and reduced the page’s bounce rate from 50% to 30%.

How much does it cost? Free to $199/month

3. Influence.co to find influencers

Influencer marketing is a powerful and popular way to increase your content’s reach. But there are false influencers just waiting to take money without providing real results. That’s why I love using Influence.co to vet people.

influence.co-website

How much does it cost? Free to $24.95/month

BONUS TOOL: To be extra safe, I also run potential influencers through another tool called Social Blade to see the influencer’s growth trajectory. You can spot fake accounts easily by seeing sudden massive increases or declines in the number of followers:

social-blade-followers-2

Authentic accounts have a steadier growth curve:

social-blade-followers

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