Episode 59: Best Practices for making a Screencast Tutorial Video

Episode 59: Best Practices for making a Screencast Tutorial Video. Screencast videos are a powerful method to show potential and existing customers how to use a new online product. These tutorial videos capture the UI – user interface of an online software product and instruct the viewer on how to use it and it’s basic features. Any SaaS – software as a service – or online software company should consider creating a series of screencast videos to help both market their products to prospective customers as well as use them as tutorial videos for existing customers in order to increase user retention. On this Episode Section One – What is a screencapture video Section Two – Best practices for creating a screencapture video What You’ll Learn in this Episode Who should use screencast videos Are screencapture videos and screencast videos synonymous? How are screencapture videos used? – What type of companies benefit most from a screencast video? How tutorial videos using screencapture techniques improve customer service Best Practices for making a screencast video What pitfalls to avoid when making a tutorial screencast video BONUS – Read the full transcript – Episode 59 screencast – Transcript Examples of Effective Screencast Videos Slack . ClearAccess IP Newsweaver Special Offer Get a screencast tutorial video made for you companyhttp://thinkmojo.com/contact/ Increase your knowledge of digital marketing Register for the Viewtopia Video Marketing Summit (Use Promo Code THINKMOJO16 for Early Sign up Discount!!) Suggested Listening – Other Podcasts of Interest Episode 49: All Software Companies Should Make 2 Videos Episode 26: Using Video in your B2B Marketing Funnel