Category: Video Marketing

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Differences & Benefits of Different Video Hosting Options

Differences & Benefits of Different Video Hosting Options

YouTube YouTube is probably the most mainstream video hosting platform out there. Because YouTube is a Google product, this channel provides great SEO ...
How the new sales development tech stack is changing B2B sales

How the new sales development tech stack is changing B2B sales

With the changing behaviours of today’s buyers and the availability of new technologies, sales development is becoming a sophisticated business functi ...
Here Are the Top YouTube Channels from February

Here Are the Top YouTube Channels from February

Here are some other numbers achieved by last month’s top 100 YouTube creators and channels: The top four channels saw at least 1B views each. The high ...
MarTech Conference Brings Out the Best in Marketing Tech

MarTech Conference Brings Out the Best in Marketing Tech

In returning from the MarTech conference in Boston, I have to share the great news with everyone: Marketing Technology is a legitimate and increasingl ...
What to Learn from March Madness Videos That Won Social in 2018

What to Learn from March Madness Videos That Won Social in 2018

Before looking at who’s winning the content conversation around this year’s “madness,” we’re looking back at the big winners from 2018 and what they d ...
Multi-Touch Attribution: What It Is and Why You Should Care

Multi-Touch Attribution: What It Is and Why You Should Care

Marketing attribution models are a way to assign credit to marketing touchpoints, including campaigns, programs, channels, events, and more. They expl ...
9 Ways Brands Can Explode Their Sales With YouTube

9 Ways Brands Can Explode Their Sales With YouTube

It’s easy: you make interesting, useful and entertaining videos, upload them to YouTube and watch your brand explode. Not only that; YouTube is also t ...
Episode 62: Movie Trailers are great marketing videos

Episode 62: Movie Trailers are great marketing videos

Do movie trailers adhere to the same basic rules of other marketing videos? On this episode the video marketing experts Joel Goobich and Brendan Carty ...
Episode 68: Beyond the Explainer Video

Episode 68: Beyond the Explainer Video

The explainer video has become a standard video marketing tool used by businesses to provide a high level overview of their company, their products or ...
3 ways sales can be more successful with video

3 ways sales can be more successful with video

That’s where video is a game changer from an engagement perspective – not only will your salespeople know that a prospect has clicked play, but they c ...
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