Category: Video Marketing

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Differences & Benefits of Different Video Hosting Options

Differences & Benefits of Different Video Hosting Options

YouTube YouTube is probably the most mainstream video hosting platform out there. Because YouTube is a Google product, this channel provides great SEO ...
How the new sales development tech stack is changing B2B sales

How the new sales development tech stack is changing B2B sales

With the changing behaviours of today’s buyers and the availability of new technologies, sales development is becoming a sophisticated business functi ...
Here Are the Top YouTube Channels from February

Here Are the Top YouTube Channels from February

Here are some other numbers achieved by last month’s top 100 YouTube creators and channels: The top four channels saw at least 1B views each. The high ...
The Highest-Ranking Facebook Video Publishers from February

The Highest-Ranking Facebook Video Publishers from February

For many creators, brands, and media companies around the world, one of the best highlights every month is seeing who lands on the leaderboard charts. ...
MarTech Conference Brings Out the Best in Marketing Tech

MarTech Conference Brings Out the Best in Marketing Tech

In returning from the MarTech conference in Boston, I have to share the great news with everyone: Marketing Technology is a legitimate and increasingl ...
Perfect Your Process: Proven Best Practices For Every Marketing Automation Admin

Perfect Your Process: Proven Best Practices For Every Marketing Automation Admin

He is currently Marketo Practice Lead at Perkuto, a marketing automation agency. To this I say: Think through the implications of everything marketing ...
Salesforce Acquisition of ExactTarget a “Big Deal” for the Evolution of Sales and Marketing

Salesforce Acquisition of ExactTarget a “Big Deal” for the Evolution of Sales and Marketing

In case you haven’t heard – Salesforce announced yesterday that it is acquiring ExactTarget for $2.5B in cash. This comes in at a whopping 50% premium ...
What to Learn from March Madness Videos That Won Social in 2018

What to Learn from March Madness Videos That Won Social in 2018

Before looking at who’s winning the content conversation around this year’s “madness,” we’re looking back at the big winners from 2018 and what they d ...
Multi-Touch Attribution: What It Is and Why You Should Care

Multi-Touch Attribution: What It Is and Why You Should Care

Marketing attribution models are a way to assign credit to marketing touchpoints, including campaigns, programs, channels, events, and more. They expl ...
9 Ways Brands Can Explode Their Sales With YouTube

9 Ways Brands Can Explode Their Sales With YouTube

It’s easy: you make interesting, useful and entertaining videos, upload them to YouTube and watch your brand explode. Not only that; YouTube is also t ...
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