Category: Content Marketing

A Step-by-Step Guide to Audience Development
The true challenge of becoming a successful publisher is sustaining an audience – providing so much ongoing value that they naturally seek out your co ...

7 Step Content Creation Strategy for Epic Content Marketing
What works, is EPIC content.
Content marketing facts and figures Still need some convincing on the importance of epic content marketing.
In order to p ...

Contently Emerges as a Top Choice for B2B Content Marketers in Report by Forrester
It goes like this: “If content is the soul of digital, content marketing platforms are its church.” Forrester, a leading market research and analyst f ...

Insider Advice on Controlling the Sales Funnels for Your Service Businesses
Image credit: cnythzl | Getty Images Opinions expressed by Entrepreneur contributors are their own.
The following excerpt is from Robert W. Bly’s book ...

6 More Ways You Can Use YouTube to Reach Your Intended Audience
Present a Call to Action Because YouTube allows you to speak directly to your audience, you can use your videos to encourage viewers to take a specifi ...

The Surprising Shift That Is Changing The Way Brands Deliver Digital Campaigns
In January, Dollar Shave Club began its bid to crack the UK market by launching a TV ad campaign.
Nowadays, brands are pushing out more like 400-4,000 ...

How to Get Huge Exposure for Your Business in 3 to 5 Minutes
Position yourself as an expert on a TV or radio show and you're almost guaranteed to get leads.
What if you could get this kind of movie star visibili ...

10 Innovative Ways to Excite Your Customers
Excited and engaged customers bring in 23 percent more profits.
They have long held “brandfests,” which offer a place for customers to meet and create ...

Build a Rock-Solid Content Foundation: A New Class from Copyblogger
This could be an easy time to be intimidated by content marketing.
Weak content is sinking to the bottom, buried by the sheer mass of content being ch ...

How to Boost Bookings & Conversions with Google Posts: An Interview with Joel Headley
Chances are good you’ve heard of Google Posts by now: the micro-blogging Google My Business dashboard feature which instantly populates content to you ...