Category: Content Marketing

Getting Around the “One Form” Problem in Unbounce
What is Unbounce?
Potential solutions to the one-form issue Now that we’ve established the problem, let’s run through some solutions, shall we?
Fortun ...

Infographic: How Chatbots are Changing the Customer Experience
At least once a week, I load up a hypothetical shopping cart from online retailers like Zara, ASOS, and Sephora, only to decide that I don’t want to s ...

Creators Are Often Influential but They Hate Being Called ‘Influencers’
Creators give away the art and content they create.
Further, a recent case study we conducted at Influencer News revealed that 85 percent of social me ...

Getting Personal: 3 Steps to Personalizing Your Automated Email Campaigns
You'll win more business with personalized automated email campaigns -- here's how to do it.
Indeed, IDC and Criteo recently surveyed 459 marketing ex ...

A 10-Step Checklist to Launch a SaaS Business With a Bang
Invite only those people who might actually find your product useful and are likely to give honest feedback.
Many entrepreneurs also create a launch p ...

What This New Guest Posting Research Reveals About Your Content Strategy
By contributing high-quality content to online publications your audience reads and trusts, you can reach new readers right where they are.
Understand ...
![How to Craft No-Brainer Marketing Offers [Free Poster] How to Craft No-Brainer Marketing Offers [Free Poster]](http://www.marketinghub.today/wp-content/uploads/2018/03/how-to-craft-no-brainer-marketing-offers-free-poster.jpg)
How to Craft No-Brainer Marketing Offers [Free Poster]
Some time ago, I sent Sonia Simone a desperate question on a Q&A call: “Why did my marketing campaign fail?
I have a great product and an engaged audi ...

How the Best Newsletters Get – and Keep – Readers’ Attention
Is your newsletter all work, or does it include a little play?
Deliver news in new ways Besides providing news stories worth reading, consider how you ...

8 Common Website Mistakes Revealed Via Content Audits
Similar to a technical SEO audit, the results of the content audit should drive the strategies and priorities of the next stages of content work.
Here ...

How to Develop a Brand Story That Attracts Great Talent
What a brand story is and why you need one Your brand story is the culmination of everything your brand says, does and looks like.
Your brand personal ...