Category: Content Marketing

What Is Content Marketing (And What’s the Point)?
So, what is content marketing anyway?
The idea was this: If you spend your time in your business trying to do the right thing, to do good for your cus ...

Stop Killing Your Content Team: 3 Ways to Scale Work With Existing Resources
In fact, 73% of B2C marketers say they plan to produce more content in 2017 than they did in 2016.
Learn to say no to unnecessary work One way to scal ...

Webinar: The 3 Keys That Grew Contently’s Audience by 30x
Webinar: The 3 Keys That Grew Contently’s Audience by 30x.
When I speak at marketing conferences or talk to Contently clients, there’s one question I ...

NewsCred Appoints Lisa Kalscheur as Senior Vice President of Marketing as It Gears Up for Further Growth
NewsCred Appoints Lisa Kalscheur as Senior Vice President of Marketing as It Gears Up for Further Growth.
NewsCred, an enterprise content marketing pl ...

3 Ways Google Can Have More Credible Search Rankings
“Did the Holocaust happen?” is not a question up for debate.
A reporter found that the top organic search result for the query “Did the Holocaust happ ...

How Virtual Reality Could Change Content Marketing
How Virtual Reality Could Change Content Marketing.
More consumers are expecting to see the power of virtual reality too.
Hill: Today we are in the “b ...

5 Big Content Marketing Strategy Trends to Know This Year
So when it comes to creating content, what are the most effective content types for companies?
And what are the top priorities, goals, metrics, and ta ...

3 Things Consumers Expect From Your Content Marketing
3 Things Consumers Expect From Your Content Marketing.
The overwhelming amount of branded content out there creates an abundance of choice and variety ...

What Type of Content Marketing Gets the Most Social Shares?
What Type of Content Marketing Gets the Most Social Shares?.
What Type of Content Marketing Works Best?
In their study, ClearVoice analyzed more than ...
