Category: Marketing Tools

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How Best To Start Up With Marketing Startups

How Best To Start Up With Marketing Startups

How Best To Start Up With Marketing Startups. Another criteria for CMOs should be that the CTO or the CIO should absolutely adore the software company ...
GVC Holdings Implements Beehive’s Marketing Tools in Playtech-Powered Brands

GVC Holdings Implements Beehive’s Marketing Tools in Playtech-Powered Brands

The leading Isle of Man-based online gambling company GVC Holdings is to launch the marketing platform Beehive with its Playtech brands, with the mark ...
The Year of Customer Experience: How Ecommerce Brands Can Prepare

The Year of Customer Experience: How Ecommerce Brands Can Prepare

The Year of Customer Experience: How Ecommerce Brands Can Prepare. According to Gartner data, 42% of CEOs say that better CX was “the key change that ...
4 Data-Driven Ways to Create More Targeted Ad Campaigns

4 Data-Driven Ways to Create More Targeted Ad Campaigns

The days of selecting media channels based on broad demographic data and relying on generalized ad impression numbers are over. Marketers can now targ ...
Owning the Sweet Spot

Owning the Sweet Spot

By demonstrating your credibility, you will develop trust, which mitigates risk. When you’re unknown or unfamiliar to a buyer, you represent a higher ...
It’s Time You Knew What Your Brand and Usain Bolt Have in Common

It’s Time You Knew What Your Brand and Usain Bolt Have in Common

While your brand might be the Usain Bolt of your industry, it’s important to remember that your team is more like the Jamaican relay team when it come ...
Your 2017 Marketing To-Do List [Infographic]

Your 2017 Marketing To-Do List [Infographic]

Your 2017 Marketing To-Do List [Infographic]. Now that we're well into 2017, are you checking items off your marketing to-do list? Or, like many of us ...
Eight Myths E-Commerce Marketers Must Stop Believing In

Eight Myths E-Commerce Marketers Must Stop Believing In

Here's a list of eight e-commerce myths you need to stop believing in right now. Email automation means 'set it and forget it' Email automation is gre ...
The Perfect Cart-Abandonment Email [Infographic]

The Perfect Cart-Abandonment Email [Infographic]

The Perfect Cart-Abandonment Email [Infographic]. Follow-up emails sent exactly one hour after customers abandon online shopping carts/booking forms h ...
TODD SMITH — Use these tools to ignite your content marketing

TODD SMITH — Use these tools to ignite your content marketing

Using Buffer to streamline your social media publishing saves time and eliminates any headaches from juggling multiple social media profiles. The intu ...
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