Why Some of Silicon Valley’s Tech Titans Are Actual Rock Stars
It’s Brian May, lead guitarist of a little band named Queen.
At their core, both music and coding are examples of mathematical languages that, once ma ...

The Art of Mentorship: 3 Steps for Building Business Leaders
The Art of Mentorship: 3 Steps for Building Business Leaders.
As a woman working in the technology industry, I needed guidance on how to best contribu ...

How to Discover Your Customers’ Most-Googled Frustrations (and solve them)
Another thing I love about the search engine is the arsenal of free tools it offers for gaining insights.
There’s the Google Search Console, Google An ...

6 Keys to Increasing Your Revenue in a Declining Market
6 Keys to Increasing Your Revenue in a Declining Market.
Get world-class creative on a budget by building your own team.
“Larger agencies don’t give s ...

Facebook Wants to Stop People From Stealing Your Profile Pics
Facebook Wants to Stop People From Stealing Your Profile Pics.
Worried that someone is going to steal your Facebook profile photo and do all kinds of ...

Facebook Has a New Mission
Over the past decade, Facebook's mission has been to make the world more open and connected.
Going forward, however, its goal is to "give people the p ...

How to Add More Emotion to Your Social Media Videos
How to Add More Emotion to Your Social Media Videos.
Emotionally-resonating stories can take social media by storm, getting more shares and more engag ...

SEO: Harnessing Domain Authority across Multiple Websites
Those multiple domains each act as silos, inadvertently hoarding their authority instead of sharing it with the other domains.
The brand team may not ...

We Asked Our Audience What They Really Think of PDF Ebooks: A HubSpot Experiment
In this post, I'll dive into our hypothesis, how we tested it, and what we're learning about our audience -- and how they actually like to consume our ...

How Does Your Garden Grow? How to Create and Maintain Evergreen Content
Most blog posts are annuals.
How to Create Evergreen Content On one level, what content becomes evergreen is up to your audience.
That kind of value i ...