Tag: Correlation and dependence

SEO Ranking Factors & Correlation: What Does It Mean When a Metric Is Correlated with Google Rankings? – Whiteboard Friday

SEO Ranking Factors & Correlation: What Does It Mean When a Metric Is Correlated with Google Rankings? – Whiteboard Friday

This week we are chatting about SEO ranking factors and the challenge around understanding correlation, what correlation means when it comes to SEO fa ...
Why Content Strategists Take Social Shares Seriously (And You Should Too)

Why Content Strategists Take Social Shares Seriously (And You Should Too)

We only care about generating leads and conversions.” This declaration usually comes from B2B marketers who dismiss social shares in the same way peop ...
The State of Links: Yesterday’s Ranking Factor?

The State of Links: Yesterday’s Ranking Factor?

Author: Tom Capper / Source: Moz Back in September last year, I was lucky enough to see Rand speak at MozCon. His talk was about link bui ...
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