Tag: Marketing

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9 in 10 brands “not measuring social media marketing efforts”

9 in 10 brands “not measuring social media marketing efforts”

9 in 10 brands “not measuring social media marketing efforts”. Nearly nine in ten businesses aren’t measuring their social media marketing efforts as ...
Overcoming the biggest small business online marketing challenges

Overcoming the biggest small business online marketing challenges

Most social platforms like Facebook have made it possible for small business owners and in-house digital marketers to manage their profiles and campai ...

What Content Marketers Need to Know Now About Artificial Intelligence

Instead, AI gives marketing teams the ability to process big data extremely fast and then automatically identify patterns in the data to develop conte ...

Social Media, Content Strategy, and Digital Advertising Become Social Media Marketing

Social Media, Content Strategy, and Digital Advertising Become Social Media Marketing. Shifting Focus to Integrated Customer Experience. The Social Te ...
Get Control of Your Content Marketing Ideas So You Can Take Action

Get Control of Your Content Marketing Ideas So You Can Take Action

This post includes tools, tips, and ideas you can start using today to gain control of your ideas and make time to create something meaningful. Remove ...

Four Steps For Creating A Marketing-Sales Metrics Model That Drives Growth

Four Steps For Creating A Marketing-Sales Metrics Model That Drives Growth. My company offers a program that trains people to work in the innovation e ...
How Much Should I Spend on Content Marketing in 2017?

How Much Should I Spend on Content Marketing in 2017?

Within that budget, they are wondering: how much should I spend on my content marketing budget in 2017? If all you do is talk about yourself, there wo ...
B2B Technology Marketing – Market Spotlight: DACH

B2B Technology Marketing – Market Spotlight: DACH

An Interview with Achim Karpf, CEO of NetPress – the Content Marketing Agency In this series we’ll be giving in-depth interviews with regional markete ...
Research claims 70% of marketers believe their content is ‘limited, basic or inconsistent’

Research claims 70% of marketers believe their content is ‘limited, basic or inconsistent’

A new study claims 70% of marketers in Asia Pacific believe their content marketing efforts are ‘limited, basic or inconsistent’. The Hubspot and Surv ...
The Messenger Is The Message: A New Era For B2B Content Marketing

The Messenger Is The Message: A New Era For B2B Content Marketing

The Messenger Is The Message: A New Era For B2B Content Marketing. Only 30% of B2B marketers say their organizations are effective at content marketin ...
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