Tag: Measurement
Measuring the value of content marketing
Measuring the value of content marketing.
Solving this problem is challenging; it requires a mutual, and somewhat consistent, definition of what we me ...
YouTube gains access to Google account data for ad targeting, teases new measurement solution
YouTube gains access to Google account data for ad targeting, teases new measurement solution.
The most immediate update is that Google account data c ...
How to measure content marketing for your law firm
How to measure content marketing for your law firm.
Here’s our top tips to measure content marketing for your law firm: Outline a measurement plan Don ...