Tag: Robert W. Bly
3 Content Marketing Tips for Your Service Business
But, what exactly is content marketing, and how can you use it to market your services online?
Content marketing is a type of marketing that involves ...
6 Email Metrics You Have to Track
On a well-maintained email list, the bounce rate should be small -- ideally, about one percent or less.
Opt-out rate Every time you send an email to y ...
Insider Advice on Controlling the Sales Funnels for Your Service Businesses
Image credit: cnythzl | Getty Images Opinions expressed by Entrepreneur contributors are their own.
The following excerpt is from Robert W. Bly’s book ...
Understanding the Consumer Sales Cycle
The "Attention, Interest, Desire, and Action" funnel could be key to your marketing success.
Each potential customer enters onto a path from a differe ...