Tag: Stanford University

What Two High School Students Can Teach Marketers About Empathy

What Two High School Students Can Teach Marketers About Empathy

By the end of my conversation with Lauren and Yohana, I was overwhelmed -- by the prototype they had developed, the motivation behind it, and they way ...
Facebook Wants You to Think False News Efforts Are Working, But 52% of People Aren’t So Sure

Facebook Wants You to Think False News Efforts Are Working, But 52% of People Aren’t So Sure

Marketing | 5 min read Facebook today announced that three independent studies have found that the company's efforts to fight the spread of false news ...
Improve Your Conversion Rate and Increase Revenue With These User Experience Design Essentials

Improve Your Conversion Rate and Increase Revenue With These User Experience Design Essentials

Plus, according to research from Stanford University, over 46 percent of consumers view a website design as a top indicator of credibility -- a qualit ...
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