Tag: User story

Make Your Audience the Hero With a One-Sentence Agile User Story

Make Your Audience the Hero With a One-Sentence Agile User Story

What is a user story? User stories can be modified for content marketers as well. Rather than listing a bunch of SEO-friendly facts and calling it con ...
Agile Marketing’s Deja Vu Moment: Why We Need Agile Content Strategy

Agile Marketing’s Deja Vu Moment: Why We Need Agile Content Strategy

Author: Andrea Fryrear / Source: Marketing Insider Group The flow of content into the world has gone from a steady drip to an unstoppable ...
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