Category: Content Marketing
Topical SEO: 7 Advanced Concepts of Link Relevance & Google Rankings
Google — and other search engines — use these votes to rank web pages in search results.
To rank in Google, it’s not simply the number of votes you re ...
Master Email Marketing With This $15 Course
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4 Marketing Tactics to Get the Next Ecommerce Sale
Now consider that while Amazon spends a mountain of money on marketing (about $13.8 billion in 2018), its marketing investment is just 5.9 percent of ...
Bye-Bye Boring B2B: Lee Odden Shows B2BMX Attendees the Power of Interactive Influencer Content
So, here’s another question: Are you ready to say bye-bye to boring content and hello to exciting, inspiring, and infotaining content experiences?
Why ...
5 (More) Secrets of Great Storytellers
Ira Glass, whose radio show This American Life (and its TV and live spinoffs) has captivated audiences for more than 20 years, says: People don’t real ...
5 (More) Secrets of Great Storytellers
Ira Glass, whose radio show This American Life (and its TV and live spinoffs) has captivated audiences for more than 20 years, says: People don’t real ...
The One-Hour Guide to SEO: Searcher Satisfaction – Whiteboard Friday
So historically, if we were doing a guide to SEO in the long-ago past, we probably wouldn't even be talking about searcher satisfaction.
But Google ha ...
10 Instagram Marketing Tools to Help Grow Your Brand on Instagram in 2019
You can configure it to likes content, follow users and comment on similar content.
Hootsuite Hootsuite is the go-to scheduling tool for many -- it's ...
5 Customer Service Rules to Boost Your Profit by 18 Percent
Customers may have to wait an hour for a table, but they are happy to eat free food and drink at the bar (which allows the business to make more money ...
Celebrity Influencers vs Micro-Influencers: Which Is Best For You?
If your brand or business was attempting to market sports apparel, for example, reaching out to certain NBA stars with an aggressive advertising campa ...