Category: Content Marketing
![The Easy A-to-Z Guide to Writing Great Headlines [Infographic]](http://www.marketinghub.today/wp-content/uploads/2019/03/the-easy-a-to-z-guide-to-writing-great-headlines-infographic.png "The Easy A-to-Z Guide to Writing Great Headlines [Infographic]")
The Easy A-to-Z Guide to Writing Great Headlines [Infographic]
As a content marketer, you win the battle for engagement by making your headlines irresistible.
Make an emotional appeal by putting benefits in your h ...
How to Make Millions Using Video Sales Letters
Creating videos that pitch viewers on a product or service can be quite lucrative, even if you have zero on-camera experience.
Video sales letters are ...
B2B Businesses Hang Out on LinkedIn, Not Instagram. Are You There, Too?
But don’t treat your LinkedIn company page as merely a simple business listing that displays your company info, address, website, etc.
Your LinkedIn c ...
The 5 SEO Recommendations That Matter in the End
Here are the five SEO recommendations that I’ve consistently seen make a positive impact in SEO's ever-changing world.
This is a clear example of tail ...
7 Creative Hyperlocal Marketing Strategies for Growth
Users want Google to use their location every time they search for something, even if they don’t add location modifiers like “near me,” addresses, etc ...
5 Ways Marketers Can Gain an Edge With Machine Learning
So, what is machine learning?
According to Hewlett Packard, “Machine learning refers to the process by which computers develop pattern recognition, or ...
How Two-Way Conversations Can Fix the Influencer Marketing Backlash
It’s not just the ill-fated festival that’s stoking the backlash.
If anything, the overwhelming demand that the Fyre Festival got speaks to the power ...
3 Ways Marketing Automation Can Mess Up Perfectly Good Copy (and How to Fix Them)
Pretty much every online business on the planet uses marketing automation in one way or another.
Every email you open … Every web page you visit, even ...
Advertising is Changing — Know How to Lean into the Change
Ironically, creativity is more dependent than ever on the right tools, data and systems.
“By bringing Adobe Asset Link into the picture, each team mem ...
Get to Your Audience’s Core: Know Their Content Intent
The brand gave Janice one marketing objective – use content to drive leads to the sales teams.
The audience’s intent was informational.
2 reasons audi ...