Category: Content Marketing

After a long hiatus, Kanye West returned to Twitter a few weeks ago -- and he did not do it quietly. Recently, he’s tweeted his admiration for controv ...

If You’re Going to Copy a Company’s Marketing Strategy, Make Sure You Do It Better

In this video from Entrepreneur Network partner Neil Patel, the marketer talks about examining other successful marketing strategies and making them w ...

6 Tips on How to Engage Your Customers Through Social Media Strategy

Moreover, if your customers are B2B, LinkedIn is a platform that’s only growing in importance. Based on my experience advising entrepreneurs on how bu ...

Is Kim Jong-un the World’s Greatest Salesman?

North Korea's Kim Jong-un has been called a lot of names over the past seven years since taking over as the Supreme Leader of his country. Turns out t ...

Small Businesses Seeking Higher Growth Regret Not Investing In Marketing Sooner

Partnering with Bredin, a small business research agency, we surveyed 500 small businesses of varying ages, across different categories, to uncover th ...

I Tried a $1,000 Mint Julep. Was It Worth It?

The notion of a single cocktail costing $1,000 might seem over the top, but if you've ever been to the Kentucky Derby, you know that over the top is e ...

What Gartner’s 2018 CMP Magic Quadrant Says About the Future of Marketing

For the first time ever, Gartner, a leading research and advisory firm for technology companies, released a Magic Quadrant on the content marketing pl ...

How To Transform Your Blog Titles From Meh To Irresistible

Your blog post titles are just as important, if not more, than your content. Readers will look at your blog post title and decide whether they want to ...

3 Simple Ways to Get Started with Relationship-Building Webinars

They help you build relationships, teach, and discover and drill down on your audience’s wants, needs, objections, and problems. But the thought of pr ...

The Secrets of High-Performing Online Content