Category: Content Marketing

This Simple Change Can Make More Prospects Say “Yes” to Your Offers
One of my friends has a business that is all about healthy living and whole food nutrition.
In other words, for folks who were really serious about mo ...

5 Signs Your Employer Brand Is in Trouble
What makes this contract tricky to manage is that it can, and will, affect employee expectations before employees even become employees.
Before employ ...

Here’s Why You Should Stop Being Nice to Your Clients
Skip over the niceties and work on giving your clients what they really want.
The problem with how most people approach their market is that they are ...

How to Upsell Customers This Holiday Season: 3 Tips
But, how do you upsell to your existing customers without upsetting them then still successfully making the sale?
One of the most important tips to up ...

How to Become a Social Media Marketing Pro for Less Than $20
Disclosure: Our goal is to feature products and services that we think you'll find interesting and useful.
If you purchase them, Entrepreneur may get ...

How Millennials are Marketing to Gen Z
Here are a few examples of the ways millennial business owners are capturing the attention of today’s young adults: 1.
Building cult brands.
Apple is ...

How to Use Social Media to Get Millennials to Buy From You
Studies show that social media platforms influence ecommerce shopping experiences with millennials.
Snapchat is irrelevant for ecommerce and branding ...

10 Influencer Marketing Trends to Keep Your Eye On
Influencer marketing is a hybrid of old and new marketing tools.
More brands are using influencer marketing than ever before -- and this trend is sure ...

How ‘Good Design’ Will Help Your Ecommerce Business Grow Faster Than Ever
Optimize your website load speeds.
Your ecommerce business is only as strong as your website.
Still, the takeaway here is not that you should eliminat ...

The Advantages YouTube Ads Have Over Facebook Ads
When considering the difference between using ads on Facebook versus on YouTube, it can be helpful to know what the benefits are of each right now.
En ...