Category: Content Marketing

Image credit: Klaus Vedfelt | Getty Images Opinions expressed by Entrepreneur contributors are their own. New household shopping trends are emerging. ...

10 Surprising Ways Affiliate Marketing Will Transform Your eCommerce Business

Essentially, affiliate marketing is the eCommerce version of product promotion through an online influencer. 16% of all online orders are generated th ...

3 Key Strategies for Succeeding at Marketing on Mobile

Mobile devices are the next wave of marketing. By keeping a few critical issues in mind, you can enhance your brand and open up an important revenue c ...

5 Content Marketing Shortcuts That Cost You in the Long Run

#1 – Shady Linkbuilding The Shortcut: Search algorithms consider how many backlinks your content has, right? But backlinks only work in your favor if ...

How to Build a Smart Yet Simple Social Media Marketing Plan [Template]

But one thing that can make your decisions more straightforward is establishing a channel plan – an advanced directive for how your brand can and shou ...

7 Must-Have Business Tools to Boost Sales In 2019

Whether it’s content creation, social promotion, or even making sure everyone in your organization is on the same page… it’s all about engagement and ...

What You Need to Know About B2B Video in 2018

Vidyard’s 2018 Video In Business Benchmark Report takes an in-depth look at how the corporate sector uses video in sales and marketing. Most People Us ...

In Search of Better Introductions

I couldn’t watch another minute of the movie. Because I had this idea next, related to a classic writing tip: Go back to the movie you were watching a ...

It’s Not Too Late to Be an Early Adopter of YouTube Ads

Even though YouTube advertising has been around for years, only 9 percent of small businesses have jumped on board to take advantage of the platform. ...

This Pancake and Waffle Company Dedicated Years to Getting Its Branding Right and Now Makes 8-Digit Revenues