Category: Content Marketing
5 Reasons Why You Should Still Be Advertising on Facebook
By spending the extra money, you will not only appear in more feeds, but you can further target these ads to the right people.
You can design ads to b ...
![How to be Purposeful With Your Purpose-Driven Content [Examples]](http://www.marketinghub.today/wp-content/uploads/2018/11/how-to-be-purposeful-with-your-purpose-driven-content-examples.png "How to be Purposeful With Your Purpose-Driven Content [Examples]")
How to be Purposeful With Your Purpose-Driven Content [Examples]
In that same research, 68% say they are more willing to share content from purpose-driven brands with their social networks than content from traditio ...
What the Local Customer Service Ecosystem Looks Like in 2019
What is local customer service in 2019?
Your always-on customer service solves all of these problems with a combination of all of the following: Good ...
7 Instagram Stickers That Can Make Your Stories Even Better
Instagram offers abundant opportunities: question, poll, music, location, hashtag, emoji, time, weather, and selfie stickers.
In this article, I’ll ex ...
Holiday Marketing for Fashion and Lifestyle Merchants
Website Marketing, Optimization Create or update holiday landing pages.
Holiday-related customer testimonials.
Promote under-performing products, show ...
Should Your Brand Voice Stay the Same Across Social Channels?
Like the personality of a human, your brand has to retain some elasticity to appeal to different people in different places.
Here’s what they had to s ...
Is Your CPG Company on the Right Side of History?
Because we successfully built a popular consumer packaged goods brand, now known the world over, we are often asked about packaging.
Our audiences wan ...
The Types of Companies That Benefit Most from Content Marketing
Now, most companies want to be like Red Bull.
But we often hear from clients and prospects that their products and services don’t feel as conducive to ...
Should You Be ‘Disruptive’ or ‘Best-in-Class’ When Positioning Your Company? Correct Answer: Neither of These.
How should you describe your company's position in the market?
“What they really need to do is focus on the goals of transformation -- to be more agil ...
Holiday Social Media Tips for Fashion, Lifestyle Merchants
To entice holiday shoppers to come to a smaller store instead of, say, a leading brand, go the extra mile — from product selection to customer service ...