China’s top social apps all owe thanks to live streaming

China's top social apps all owe thanks to live streaming. As WeChat is maturing as a user acquisition platform, we’ve introduced some other Chinese social apps that startups can use for growth hacking, such as Weibo, Momo, Baidu Tieba, and Zhihu, which also appear on the top ranking. Sina’s Weibo was said to be declining as a social app, however, it topped the list again last year, as the company devoted itself to short video and live-streaming.Momo, a location-based social network, also added live-streaming function and gathered a handful of users and revenue around it. Mobile advertising serves as the largest revenue source for Momo, followed by membership subscription, based on its second half 2015 report released last year.Baidu Tieba is a 13-year-old service of Baidu where Chinese people form communities to discuss their interests and topics. Last year July, Baidu confirmed that it will not commercialize Tieba forums as Baidu is embroiled in health-related scandals last year.Also Read: Ant Financial buys US-based money-transfer company for US$880 million Tantan, a Tinder-like mobile dating app in China, raised a 32 million USD series C funding in May last year. Tantan has not applied monetization plans to its app and said it will keep trying to attract daily active users before they launch a paid version. It first launched in November 2010, earlier than WeChat. The chatting app allows users to buy Xiaomi products without leaving the app. Zhihu started its live function Zhihu Live, giving the revenue source to the KOLs in its app. The app quickly responded to live streaming trend, adding live streaming function to its app.