By now, businesses should have established strategies on how to win more customers to their stores. But in case you need more social media tips, here are a few for the most popular platforms of the season: Social Media Tips: Winter on Twitter No Holiday campaign would be complete without including the big blue bird of social media. Warm up with your Holiday #McCafe #moment when you sip a made-to-order, limited time Peppermint Hot Chocolate! Don’t have time to make one? Use video content from your customers. Social Media Tips: Falalalala Facebook You wouldn’t want to launch a social media Holiday campaign without including Facebook. Social Media Tips: Pinterest Dearest Instagram is not the only platform for making waves on the Web with visuals. Beverage company Coca-Cola does a great job with their Holiday board on Pinterest. Ready To Put These Media Tips To Good Use? With these social media tips crafted specifically for the Web’s most popular platforms, you’re sure to get the most out of your time and energy.
The Holidays is just around the corner!
In fact, some folks are shopping early, and many are already done with their wish lists. As the months grow colder, competition on social media to win more customers is just heating up. By now, businesses should have established strategies on how to win more customers to their stores.
But in case you need more social media tips, here are a few for the most popular platforms of the season:
Social Media Tips: Winter on Twitter
No Holiday campaign would be complete without including the big blue bird of social media. One of the best content to share would be GIFs that showcase your product or service in a fun, delightful way. Plus points, if they’re interactive (i.e. users can interact with the media on their device).
Fast food giant McDonald’s certainly has won this round with their Tweet about their made-to-order limited time only Peppermint Hot Chocolate beverage.
The content features a typical Holiday winter scene, which is highly relatable. This is meant to elicit feelings of longing for such Holiday moments. After all, who wouldn’t want to enjoy a hot cup of delicious peppermint chocolate drink under the soft, falling snow?
As videos are a huge hit these days, using one in your Tweets is not a bad idea. Don’t have time to make one? No worries. Use video content from your customers. User-generated content not only saves you time, it also shows that you’re an avid listener on social media.
Multinational information technology company, Hewlett-Packard (HP), used this strategy with photographer, food stylist and blogger Marta Greber.
The short video featured a creative way to add a personalized touch to a collection of recipes. Not only did HP gain visibility online, they also looked positive in the eyes of consumers for incorporating someone else’s content in their posts. Talk about hitting two birds with one stone…