How to Be an Influencer

How to Be an Influencer

Author: Jill Schiefelbein / Source: Entrepreneur This video is part of a series brought to you by Entrepreneur’s book division, Entreprene

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This video is part of a series brought to you by Entrepreneur’s book division, Entrepreneur Press, the publisher of Jill Schiefelbein’s book Dynamic Communication: 27 Strategies to Grow, Lead, & Manage Your Business.

In this Dynamic Communication interview, author Jill Schiefelbein chats with Peter Shankman, founder of Shank Minds Masterminds and podcast host of Faster Than Normal, who gives a tip that can help you lead your business. If you want to be a brand ambassador or a brand influencer, or want to understand how having an audience can help grow and lead your business, this is for you.

  • Why is having an audience a privilege and not a right, and how do you need to change your communication based on this?
  • How do you select which brands you decide to use your influence for?
  • How do you figure out how to best communicate with your audience?

Learn the answer to these questions and more in…

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