How to Build a 25,590 Instagram Following Using This Daily Routine

How to Build a 25,590 Instagram Following Using This Daily Routine

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Instagram recently announced it reached 700 million users!

Of those users, 100 million signed up in the last four months, marking the platform’s fastest-ever growth rate.

If you’re wondering how it stacks up against other major networks, see for yourself:

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It’s currently the third most popular social networking site and has a commanding lead over Twitter.

Here’s another visualization of this data:

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This, of course, means there’s a serious opportunity to build a following.

And the beautiful thing is Instagram doesn’t discriminate.

If you know what you’re doing, post epic content, and genuinely entertain your audience, your following will grow.

But in order to expedite this growth, I find it helpful to establish a regiment, a routine.

You need to be practical and tactical with your approach.

I’m a huge fan of routines—daily processes you can follow to achieve massive results.

Recently, I developed a focused strategy to help one of my clients—a B2C e-commerce brand—to curate a massive following (25,590 to be exact).

Here’s the sequence of steps to follow daily that will help you build a 25,590-member following.

(For more information on building your Instagram following quickly, be sure to check out another article I wrote on the subject.)

Respond to your followers’ comments and questions

Let’s start from the top.

I’m not trying to bore you with trivialities, but the first two steps are an essential part of the routine.

The first order of business is to spend a few minutes engaging with your followers.

Identify all valuable comments and questions, and respond to them individually.

If you’re just starting out and currently have a minimal following, you can do this in no time.

Leave at least three comments

I like to be on the offense when building a following.

Unless you already have a built-in audience, it’s up to you to make the first move.

Look through the photos of the people you follow, pick three photos, and leave comments.

Stay away from the generic comments like “nice pic!” and say something that stands out and shows you put some thought into it.

This will put you on people’s radars and should eventually lead to return engagement.

Post at least once per day

One of the great social media debates is how frequently you should post.

This, of course, depends on the specific network in question, but the average Instagram account posts once per day.

However, profiles with larger followings usually post more often than that.

A 2015 study from Quintly found a correlation between a higher frequency of posting and a higher follower count:

Quintly study Instagram

Notice that profiles with 10k-100k fans post 41 times per month, or 1.32 times per day.

However, those with over 10 million fans post 95 times per month, or 3.06 times per day.

By examining these findings, you can conclude you should post at least once a day.

But if you can post three times a day, you’ll be in even better shape.

The bottom line is you need a steady flow of content.

Don’t allow yourself to become complacent and have major gaps between posts.

Research proves that brands that post often tend to have bigger followings.

You may even want to batch your posting by auto-scheduling on a platform such as Hootsuite to save time.

Post at the optimal time

You probably already know the timing of your posting is a major factor dictating how much visibility your content receives.

According to an article from Later,

Instagram announced that they would be replacing the chronological feed with an algorithm that gives more priority to posts with higher engagement, which means the more likes and comments your post receives, the more people will see your post!

Here’s a screenshot from Instagram’s blog that confirms this:

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What are the implications of this algorithm?

It means if your content gets a lot of engagement shortly after being posted, this tells Instagram you’re posting quality content.

In turn, your content will move toward the top of your followers’ feeds.

This means one thing.

You need to figure out the optimal time to post.

Numerous variables go into determining this factor, including where the…

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