Infographic: The SEO Basics You Canít Afford to Ignore

When I first started writing blog posts, I knew next to nothing about SEO. Forty-five percent of small businesses arenít sure what SEO means, yet 98 percent think being found on Google is important. With so many brands and publishers creating content, itís imperative to make sure your work appears close to the top of relevant searches. Thankfully, you donít have to do it alone. Tools like Google AdWords keyword planner and Mozís Keyword Explorer help users make sure youíre getting the most out of your keywords. WordPress offers the Yoast SEO plugin to help maximize the SEO potential of each blog post or infographic you publish, as we do here on The Content Strategist. Iím currently doing a content audit for Contentlyís The Freelancer blog, so making sure that our SEO is amplified is top of mind. (All of these internal links arenít here by accident.) And letís not forget about that pesky image alt text that is so easy to overlook. Factors like word count, tags, and well-timed social media posts that boost SEO will become second nature once you get used to inputting them day after day.

How Google Search Has Changed in 2016 [Infographic]
Tackling Tag Sprawl: Crawl Budget, Duplicate Content, and User-Generated Content
Developing a Successful Content Marketing Plan

When I first started writing blog posts, I knew next to nothing about SEO. Iíd write headlines just because I liked the sound of them, and I had no concept of keyword selection. If I used internal linking, it was a happy accident.

According to a study by Small Business Trends, thatís not uncommon. Forty-five percent of small businesses arenít sure what SEO means, yet 98 percent think being found on Google is important. With so many brands and publishers creating content, itís imperative to make sure your work appears close to the top of relevant searches.

Thankfully, you donít have to do it alone. Tools like Google AdWords keyword planner and Mozís Keyword Explorer help users make sure youíre getting the most out…

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