Tag: Index term
Google Ads Keyword Planner Gets an Upgrade
The other day I went to the Keyword Planner in Google Ads.
I was greeted by a lightbox message that stated, “A Better Keyword Planner.” The box said s ...
How to Use the Google Ads Keyword Planner
The first, “search for keyword and ad group ideas,” is great if you want to brainstorm and find new keywords to add to your campaign.
So if you sold f ...
How to Optimize Your Google AdWords Quality Score
Then click on the keywords tab, and this will show you the keywords in that specific campaign and within that ad group.
Your quality score is made up ...
The SEO Quick Fix: Competitor Keywords, Redirect Chains, and Duplicate Content, Oh My!
Moz Pro isn’t just a tool for link building, or keyword research, or on-page SEO, or crawling your site.
It’s in this spirit that we’ve revived our SE ...
Oops! 17 SEO Misfires to Avoid With Website Content Marketing
Try this: Do you tend to rank one to 10 on Google for keywords searched 300 times a month?
The SEO page title needs help too.
Engagement Search engine ...
The 4 Content Optimization Rules You Can’t Afford to Break
The following are four of the most important things to keep in mind when you’re launching a competitive content marketing strategy.
Check out a compet ...
Infographic: The SEO Basics You Can’t Afford to Ignore
When I first started writing blog posts, I knew next to nothing about SEO.
Forty-five percent of small businesses aren’t sure what SEO means, yet 98 p ...
How to Build an Ecommerce Keyword List
Developing and maintaining a keyword list may help an ecommerce business understand shoppers and do a better job of marketing to them.
The better a ma ...
How to Target Multiple Keywords with One Page – Next Level
How to Target Multiple Keywords with One Page - Next Level.
I can then find variants of these niche topics using Keyword Explorer or another tool, loo ...
No, Paid Search Audiences Won’t Replace Keywords
Author: Kirk Williams / Source: Moz
I have been chewing on a keyword vs. audience targeting post for roughly two years now. In that time ...