Master the Part of Editing that Has Nothing to Do with Grammar, Spelling, or Punctuation

Master the Part of Editing that Has Nothing to Do with Grammar, Spelling, or Punctuation

If you want your content marketing team to run like a well-oiled machine, thereís one factor that matters more than anything else ó and itís often unspoken. It also contributes to your professional satisfaction. Can you guess what it is? Itís not strong communication. Although thatís clearly important too. When you and your colleagues trust each other, you rarely have to ask: ďHow much have you thought about that decision?Ē You know that they have actively thought through any decision that may be risky ó whether itís a decision about their own content or a piece of content theyíve edited. Itís about judgment calls to avoid publishing haphazard ideas in a draft. Your decision shouldnít have been risky because you inadvertently appeared clueless and put your digital foot in your mouth. But if youíve carefully thought about your actions beforehand, you can have peace of mind after you publish. Tomorrow, Iím going to talk about how to make yourself indispensable to a creative team by learning how to make smart judgment calls when working on content projects.

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Master the Part of Editing that Has Nothing to Do with Grammar, Spelling, or Punctuation

If you want your content marketing team to run like a well-oiled machine, thereís one factor that matters more than anything else ó and itís often unspoken.

It also contributes to your professional satisfaction.

Can you guess what it is?

Itís not strong communication. Although thatís clearly important too.

Itís trust.

How much have you thought about that decision?

When you and your colleagues trust each other, you rarely have to ask: ďHow much have you thought about that decision?Ē

You know that they have actively thought through any decision that may be risky ó whether itís a decision about their own content or a piece of content theyíve edited.

Thereís so much more to publishing writing than just fact-checking, grammar, spelling, and punctuation.

Editing isnít about perfection in those areas,…

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