NFL teams can finally post GIFs during games again. In a memo reportedly sent out to all 32 teams on Friday, the NFL announced it would amend the social media policy it instituted two months ago, which prevented teams from posting GIFs and videos during games. Finance. You know, everything that goes on during football that isn't actually football. Finance. Image: FOX The old policy was meant to limit creativity of teams' social media reps, a source told Mashable in October. If this all feels a bit arbitrary, that type of policymaking is pretty standard for the NFL. Just take a look at its drug policy. Or its touchdown celebration rules. Brown is all of us, thrilled by the notion of a less strict social media policy, only to be shot down by more rules.
The NFL is finally modifying its overbearing social media policy, but making things quite complicated in the process.
In a memo reportedly sent out to all 32 teams on Friday, the NFL announced it would amend the social media policy it instituted two months ago, which prevented teams from posting GIFs and videos during games.
Teams are allowed to do so now, but this is still the NFL, so of course the change is accompanied by some very specific rules.
Previously, the league handed out $25,000 fines for posting unapproved video (including GIFs) during games. The new policy lets teams post video, but only of things like “fans, cheerleaders, mascots and touchdown dances,” according to a memo obtained by Yahoo! Finance.
You know, everything that goes on during football that isn’t actually football.
Outside of the “game…
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