
10 Influencer Marketing Trends to Keep Your Eye On
Influencer marketing is a hybrid of old and new marketing tools.
More brands are using influencer marketing than ever before -- and this trend is sure ...

The Advantages YouTube Ads Have Over Facebook Ads
When considering the difference between using ads on Facebook versus on YouTube, it can be helpful to know what the benefits are of each right now.
En ...

How Millennials are Marketing to Gen Z
Here are a few examples of the ways millennial business owners are capturing the attention of today’s young adults: 1.
Building cult brands.
Apple is ...

Content Comprehensiveness – Whiteboard Friday
Then Google goes, "Okay, high quality is something that's comprehensive and complete.
So hopefully, by way of example, we'll be able to kind of walk y ...

The 2018 Branded Twitter Awards
In case you missed any, we decided to round them up, superlative-style, in this year’s Branded Tweet Awards.
You’d think nothing could surprise us on ...
How to Drive Retail Sales with Beacon Technology
If your retail store doesn’t have an app, you’ll have to put your beacon technology strategy on hold until the app is built.
In fact, 80% of people ha ...

What is Integrated Marketing?
Integrated marketing is the process of delivering a consistent and relevant content experience to your audience across all channels.
What is the diffe ...

The 15 Best WordPress Video Themes in 2019
Whether you’re looking to add your videos to a multi-purpose WordPress theme, or if you’re hoping to create a video-based site for your blog, portfoli ...

What Is an SRT File, & Why Is It So Important for Video?
Here, we'll explain what an SRT file is, and how to create and edit one for your marketing videos moving forward.
What is an SRT File?
An SRT file (ot ...

7 Content Marketing Tasks to Automate Right Now
Not all content marketing tasks can or should be automated.
With most companies reporting having one to five emails in production at any given time, t ...