Tag: Company

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Drive Sales With Affiliate Marketing

Drive Sales With Affiliate Marketing

Company A directs Customer to Company B where the transaction occurs. A publisher promotes the offer. B2B advertisers may find success in working with ...
How to Ensure Compliance for Companywide Content

How to Ensure Compliance for Companywide Content

Compliance protocols exist to keep everyone in your company saying the right thing to the right person about your business and its products. But in hi ...
‘Influencer Fraud’ Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

‘Influencer Fraud’ Costs Companies Millions of Dollars. An AI-Powered Tool Can Now Show Who Paid to Boost Their Engagement.

The influencer marketing industry is projected to be worth $5 to $10 billion by 2020, but research shows up to 24 percent of influencers have falsely ...
Customer Service and Social Media

Customer Service and Social Media

Customer service is defined as “the assistance and advice provided by a company to those people who buy or use its products or services” (Dictionary.c ...
How to Revive Old Content to Boost Your Marketing Results

How to Revive Old Content to Boost Your Marketing Results

Also, stale blog content can confuse your readers because it's likely not aligned with the current direction of your industry, and maybe even your own ...
This Freelancer Onboarding Checklist Will Help Your Company

This Freelancer Onboarding Checklist Will Help Your Company

Encouraging any group of employees to march in step is difficult. Explain the company and business objectives Full-time employees have a tendency to t ...
15 Ecommerce Conversion Rate Optimization Wins to Test

15 Ecommerce Conversion Rate Optimization Wins to Test

If you want to improve your conversion rates and generate more sales, all you need to do is make some changes. What can conversion rate optimization d ...
Why Testimonials Are B2B Companies’ Most Important Marketing Tool

Why Testimonials Are B2B Companies’ Most Important Marketing Tool

A good testimonial outlines key benefits, makes comparisons with other products, and backs up the claims you've made about your product or service. Th ...
5 Reasons B2B Companies Should Use Social Media Marketing

5 Reasons B2B Companies Should Use Social Media Marketing

Maybe that’s because companies see Facebook, Twitter, etc. Since B2B companies only sell to other businesses, who primarily use social platforms as a ...
4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

4 Tips for Selling a B2C Social Media Strategy to Your B2B Company

Social Media is a Conversation — So Be Conversational The technical-minded folks you work with may read technical manuals for fun, but even they don’t ...
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