Tag: Content (media)

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13 Fresh Ideas to Get More Content Marketing Zing From Employees

13 Fresh Ideas to Get More Content Marketing Zing From Employees

Involving employees in the company’s content marketing strategy isn’t a new idea. But employee-involved content can be much more than that. At Aveda, ...
5 Real Examples of Advanced Content Promotion Strategies

5 Real Examples of Advanced Content Promotion Strategies

The Kissmetrics blog received nearly 85% of its traffic from organic search. Social media did drive traffic to their posts. They produced marketing gu ...
How to Conduct a Content Audit: A #CMWorld Twitter Chat with Melissa Harrison

How to Conduct a Content Audit: A #CMWorld Twitter Chat with Melissa Harrison

When was the last time you looked at your content? That’s why it’s important for marketers to run regular content audits. As CEO, she ensures the cont ...
Grand Theft Content: Steal These 6 Ideas From Award Finalists

Grand Theft Content: Steal These 6 Ideas From Award Finalists

With its powerful story about the first African-American driver in the Daytona 500 since 1969, Behind the Wall: Bubba Wallace seemed like the kind of ...
Why 2019 Will Be The Year of Healthcare Content Marketing

Why 2019 Will Be The Year of Healthcare Content Marketing

At the same time, voice searches for healthcare topics are expected to rapidly increase in 2019. It’s time for healthcare providers and systems to rea ...
The Worst SEO Mistake You Can Make: Ignoring Content Distribution

The Worst SEO Mistake You Can Make: Ignoring Content Distribution

): Considering that so much content is being produced, what's the solution to making content marketing work for you today? What is content distributio ...
How to Invest in Videos, Apps, Big Content

How to Invest in Videos, Apps, Big Content

The problem is that even a simple video may cost several thousand dollars to produce — with no guarantee of success. Or you could cultivate big market ...
B2C Content Marketing: What a Difference Commitment Makes [2019 Research]

B2C Content Marketing: What a Difference Commitment Makes [2019 Research]

Fifty-seven percent of B2C marketers surveyed expect their 2019 content marketing budget to increase over 2018, and 29% of those expect it to increase ...
What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

What 777,367,063 Facebook Posts Tell Us About Successful Content in 2019 (New Research)

Table of Contents Key takeaways from 777 million Facebook posts Video performs better than all other types of Facebook posts The most common reactions ...
24 Ways to Give Your Content an Eye-Opening Shot of Vitality

24 Ways to Give Your Content an Eye-Opening Shot of Vitality

At this point in January, I like to think that the new year has just had its second cup of coffee. The holidays and those foggy first few days of the ...
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