Tag: Donald Trump

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Go Back to the Basics: How to Write Great Headlines

Go Back to the Basics: How to Write Great Headlines

It was a well-written headline. But well-written headlines engage the reader in seconds and make them want to read the story in full. Don’t falsify th ...
The Foolproof Method For Turning Your Content Into Serious Traffic

The Foolproof Method For Turning Your Content Into Serious Traffic

Discover what your market actually cares about Everything starts with understanding what forces are currently driving your market. Whenever possible, ...
Facebook Gets More Political With ‘Community Petitions’

Facebook Gets More Political With ‘Community Petitions’

The new feature will let users create and support petitions, and tag politicians and local officials. This story originally appeared on PCMag Though u ...
How Your B2B Company Can Thrive in a B2C Search Space

How Your B2B Company Can Thrive in a B2C Search Space

But that doesn't mean that SEO strategies are one-size-fits-all. The terms you want to rank for are also terms that e-commerce sites rank for; so, ins ...
The Compound Interest On Content Marketing Assets

The Compound Interest On Content Marketing Assets

What is compound interest? If you re-invest every incremental piece of income you earn back into your interest, then you can also start making interes ...
4 Branding Lessons From Nike’s Colin Kaepernick Ad

4 Branding Lessons From Nike’s Colin Kaepernick Ad

The athletics-gear company also saw hefty gains in sales revenue throughout the month. The marketing campaign reinvigorated the controversy around Kae ...
Social Media Analysis Shows Nike Scored a Major Win With Kaepernick Ad

Social Media Analysis Shows Nike Scored a Major Win With Kaepernick Ad

By looking at the online conversations surrounding Nike and their Kaepernick ad, we can see that Nike knew exactly what they were doing. Was it a calc ...
Why the New ‘Take a Knee’ Policy Isn’t Likely to Heal the NFL’s Damaged Brand

Why the New ‘Take a Knee’ Policy Isn’t Likely to Heal the NFL’s Damaged Brand

To get at some answers, I spoke to experts in marketing, PR, and IP valuation about how the kneeling penalty policy will affect NFL brands from two pe ...
Geo-Targeted Ad Campaigns are the New Gold Standard for Local Politicians

Geo-Targeted Ad Campaigns are the New Gold Standard for Local Politicians

Geo-targeted ad campaigns are becoming the standard for local politicians as well. Russia’s alleged involvement in the 2016 election is an important t ...
Kanye West’s Most Controversial Moments

Kanye West’s Most Controversial Moments

After a long hiatus, Kanye West returned to Twitter a few weeks ago -- and he did not do it quietly. Recently, he’s tweeted his admiration for controv ...
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