Tag: Marketing automation
Füdē Takes Marketing Off Restaurateurs’ Plates with Automated Patron Engagement Platform
That’s where Füdē comes in.
The Füdē platform uses data mining and machine learning to create profiles for a restaurant’s patrons, determining what ki ...
6 Ways Marketing Automation Tools Rock Client Onboarding
6 Ways Marketing Automation Tools Rock Client Onboarding.
You might also make a task in that new project that’s assigned to the account manager to rev ...
Interactive Content, Marketing Automation, and the Engagement Economy
Interactive Content, Marketing Automation, and the Engagement Economy.
In the engagement economy, interactive content paired with marketing automation ...
Marketing Automation: Batteries Not Included
Its results reveal lots of barriers to marketing-automation success, including those shown in this chart: This data reveals two truths that marketing- ...
Using marketing automation to create successful email programs in 2017
Using marketing automation to create successful email programs in 2017.
But it’s not just a tool; marketers use automation technology to strategize an ...
Salesforce’s Mike Kostow on Why Marketers Should Trust Data Over Intuition
Now the SVP and GM of Pardot, he has been in the enterprise software business for more than 20 years.
During an in-depth interview, Kostow talked to u ...
The Three Rs That E-Commerce Marketers Should Master
The other two Rs, retargeting and re-engagement, are tools marketers can use to boost retention rates and keep customers on board.
Retargeting and re- ...
The Complete Guide to Email Automation for Beginners
Email marketing automation is an essential part of building a profitable email list for any online business.
The main terms you need to know before ge ...
Marketing Automation for Associations
Marketing Automation for Associations.
What Marketing Automation Really Is The biggest myth about marketing automation is that you can set up a couple ...
