Tag: Marketing research
Blog and Social Media Use by Fortune 500 Companies in 2018
Most Fortune 500 companies now have corporate blogs, according to recent research conducted by Nora Ganim Barnes, Allison Kane, and Kylie Maloney at T ...
Tapping Key Takeaways from Recent Research on Fortune 500 Social Media Usage
Instagram interest is on the rise.
These all reflect trends found among Fortune 500 companies on social media, according to recent research from the U ...
These 6 Online Habits Are Common, But They’re Killing Your Brand’s Credibility
Unfortunately, many brands falter in their credibility-boosting efforts as the result of relatively minor mistakes.
But, rather than showcase their be ...
4 Strategies to Use When Marketing to Millennials
Consumer stereotypes would have you believe that millennials are cheap, fickle customers who only make purchases online.
Focus on producing high-quali ...
6 Content Marketing Research Tools You’ll Fall in Love With
If you want to know how to create content that people are actually searching for, you need to become a content marketing research expert.
Click on ‘co ...
#CMWorld Interview: Adele Revella Weighs In On Connecting B2B Content to Customers
When asked which techniques they used to better understand their target audience(s) for content marketing purposes, “Auditing Existing Buyer Data” did ...
#CMWorld Interview: Adele Revella Weighs In On Connecting B2B Content to Customers
Source: Online Marketing Blog - TopRank®
The 2017 Content Marketing Institute and MarketingProfs B2B content marketing research uncovered some fasc ...
Social media data can help build marketing personae
Social media data can help build marketing personae.
Just by observing how users respond to online videos and other social media content, computers ma ...
Computers can take social media data and make marketing personas
Computers can take social media data and make marketing personas.
Marketing research professionals typically create these personas to help editors and ...
Nigeria: Media Fuse Deplores Marketing Intelligence Tool
Nigeria: Media Fuse Deplores Marketing Intelligence Tool.
Media Fuse Dentsu Aegis Network (MFDAN) has launched the Consumer Connection System (CCS), t ...
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