Tag: Measure

How to Set and Reach Social Media Goals (+ 10 Types of Goals to Track)

How to Set and Reach Social Media Goals (+ 10 Types of Goals to Track)

Setting social media goals is a key step toward proving (and improving) the value of your social media work. Making your social media goals specific h ...
How to Measure Your Marketing Success by Focusing on the Invisible ROI

How to Measure Your Marketing Success by Focusing on the Invisible ROI

I call this your "invisible return on investment," and it focuses on the long game -- which puts a lot of people off because the long game isn't sexy. ...
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